If you want to make additional money by selling your gently used fashion goods or establish your own clothes business, Depop is a fantastic place to get started.
With its active network of fashion-forward buyers and sellers, it’s an excellent place to transform your style into profit.
In this guide, we’ll go over everything you need to know to succeed, from how to start your shop to why Depop is the best platform for unique and trendy goods.
Why Sell on Depop?
Depop has emerged as one of the most popular venues for buying and selling clothes, particularly among younger shoppers who value distinctive, stylish, and ecological goods.
Whether you’re a casual seller looking to clear out your wardrobe or an aspiring entrepreneur creating a brand, Depop has various benefits that make it an outstanding platform for online selling.
Here’s a look at why Depop is a great choice for sellers:
1. Selling on Depop? Easy. Fun. Worth It.
Depop isn’t your typical marketplace—it’s more like selling to your friends but on a way bigger scale.
Whether you’re cleaning out your closet or building a side hustle, it’s designed to be quick, simple, and kinda fun.
🔹 List Something in Seconds
Take a few pics, write a short description (nothing fancy needed), set a price, and boom—you’re live. No complicated steps, no weird hoops to jump through.
🔹 It’s More Than Just Selling
Depop has a social side, too. People can like your stuff, follow your shop, and DM you. It feels way more personal than just posting on a random marketplace.
🔹 Orders? Handled.
No need to stress about keeping track of sales, shipping, or payments. Depop makes it super easy to manage everything in one place, so you don’t have to.
🔹 Sell from Literally Anywhere
Since it’s an app, you can run your shop while you’re out, on the couch, or even half-asleep in bed. No laptop is required.
Depop makes selling as easy as scrolling TikTok—except you’re making money instead of wasting time.
2. Engaged Community: A Large, Active Marketplace
One of the best parts of selling on Depop is the active community. With millions of users who love curated fashion, it’s easier to connect with buyers already looking for unique pieces.
Fashion-Forward Audience – Depop users are trend-conscious and always on the lookout for new, unique, or rare finds, meaning sellers have a strong chance of making sales if they offer stylish and on-trend items.
Community-Driven Shopping – Because Depop operates like a social platform, users actively engage with sellers by liking and sharing listings, which increases visibility.
Networking potential – Many sellers develop relationships with repeat buyers, fashion influencers, and other resellers, which leads to the potential for collaborations and promotions.
The more you connect with the Depop community—by following comparable shops, chatting with buyers, and keeping your shop active—the more likely you are to acquire regular customers.
3. Trend-Focused Marketplace: Selling What’s in Demand
Depop is more than just another clothing-selling app; it’s an entire experience.
It’s where fashion and personality collide, and the more distinctive your style, the better. If you want to stand out, sell items that people can’t find at the mall.
What Items Sell on Depop?
Throwback Threads: Anything from the ’80s, ’90s, or early 2000s (aka Y2K) is gold. Consider baggy pants, baby shirts, and vintage band tees.
Streetwear Heat – Supreme, Nike, Off-White, and Adidas—if it’s hyped, it sells. Limited drops and rare finds do especially well.
One-of-a-Kind Pieces – Handmade, thrift-flipped, or DIY fashion? People love it. If they can’t find it anywhere else, you’ve got a winner.
Designer Deals – Gucci, Prada, Balenciaga—luxury brands sell if the price is right. Bonus points if you’ve got rare or vintage pieces.
Sustainable & Ethical Picks – Eco-friendly, slow fashion, and ethical brands are a big deal. Depop buyers love a good planet-friendly find.
Want to make sales? Keep your pics clean, your descriptions clear, and your shop’s vibe strong. The more personality you bring, the more people connect with your shop—and that’s what keeps them coming back.
4. Sustainability Appeal: Meeting the Demand for Eco-Friendly Fashion
Fashion is shifting, and more people are looking for ways to express their style without harming the planet.
That’s why Depop is such a game-changer—it’s not just an app, it’s a whole community of people who love fashion but want to do better.
*Secondhand, but make it stylish* – Thrifting isn’t just about saving money (though that’s a bonus).
It’s about finding unique, cool pieces and putting garments to good use rather than throwing them away.
*Upcycling = Turning Old Into Gold* Have you ever seen an oversized tee transformed into a stylish crop top?
That is what is happening across Depop. Sellers become innovative, converting clothing into something new, fresh, and unique.
*Buy with intent* It’s easy to purchase something cheap and quick, but Depop allows you to shop from people who care about sustainability.
Every object, whether handmade, vintage, or ethically crafted, has a story.
If you like fashion but hate waste, Depop is the place to shop, sell, and discover things that genuinely matter.
5. Global Selling Potential: Reach Customers Worldwide
Unlike local selling platforms or traditional secondhand stores, Depop allows business owners to access a larger audience.
International Shipping: Depop’s extensive shipping options allow you to reach customers all over the world, thereby increasing your sales.
Niche Markets: Because it is difficult to find certain fashion designs in specific places, shoppers from all over the world prefer to buy from sellers who offer unique products.
Cross-border Sales Strategies – By purchasing in-demand fashion products locally, you can reach out to buyers in locations where certain trends are less prevalent.
Sellers can significantly increase their customer base and profits by offering international shipping and competitive pricing on their products.
6. Low start-up costs: A profitable business with minimal investment.
Starting a business typically involves an upfront investment, but Depop allows you to start selling at little to no expense.
No item fees – Unlike some marketplaces, which charge per item, Depop lets you list an infinite number of things for free.
Low Inventory Costs – Many sellers start by selling clothes they already own and then reinvest their profits to buy additional inventory.
Affordable Sourcing Options – Thrift stores, flea markets, wholesale vintage lots, and upcycling projects allow retailers to get inventory at a reasonable cost.
There is no need for a physical shop because Depop eliminates overhead costs such as rent, utilities, and staff, making it an affordable method to make money online.
Even if you’re not ready to turn Depop into a full-time business, you can supplement your income by selling items you no longer wear, and then expand as you get more experience.
The Ultimate Guide to Starting and Growing a Successful Depop Shop.
Depop is more than just a shopping app; it’s a flourishing community of fashion enthusiasts who buy and sell unusual clothing, accessories, and footwear.
Whether you want to clear out your closet, start a sustainable fashion side hustle, or flip unique streetwear, this guide will help you set up and run a profitable Depop shop.
Step 1: Setting Up Your Depop Shop
Creating Your Depop Account
Getting started is simple! Simply follow these steps.
Download the Depop app, which is available on both iOS and Android.
Sign up with your email, Google, Facebook, or Apple ID.
Pick a username – Select something catchy and unforgettable. If you’re creating a brand, use a name that reflects your style.
Set up payments – Connect your PayPal account to manage transactions. Depop requires PayPal to secure both buyers and sellers.
Optimizing Your Profile to Attract Buyers
Your profile is your storefront, so make it as appealing as possible!
Profile Picture – Upload a clear, high-quality photograph. A logo is effective for branding, and a warm personal photo gives a human touch.
Bio: Keep it brief but entertaining. Inform them of what you sell and what makes your shop special.
Examples include “curated vintage and streetwear drops.” We ship internationally; “DM for bundle deals!”
Social Media Links – Link your Instagram, TikTok, and other accounts to boost credibility and traffic.
Location and Policies – Please include your mailing address, as well as any return, hold, or discount policies.
You’re ready to list and sell now that you’ve created your profile! Stay tuned for the next steps in creating eye-catching listings and driving sales.
Step 2. Selecting High-Quality Inventory
If you want to sell on Depop, you must have the right inventory—items that others want to purchase. This is where you can find the nicest things.
Where to Source Your Items
Thrift and vintage stores, including Goodwill, Salvation Army, flea markets, and estate sales, are full of hidden gems.
Streetwear and hype brands such as Supreme, Nike, Off-White, and Yeezy consistently sell well, particularly limited editions.
Upcycled and handmade items – Custom-painted or reused apparel attracts attention and sells quickly.
Wholesale and liquidation – Buying vintage in quantity at wholesalers or auctions is an excellent way to stock up.
Limited-Edition Collaborations – Big-name collaborations (such as Adidas x Gucci) can be quite profitable if purchased early.
When selecting inventory, prioritize quality over quantity. Buyers often expect decent conditions unless mentioned otherwise.
Stay on trend: Y2K, grunge, and larger fits are all hot right now.
To attract more customers, provide a balance of low-cost and high-end products.
Stock carefully, stay on top of trends, and watch your sales grow!
Step 3. Taking high-quality product photos
Clear and well-lit photographs are essential for enticing shoppers. Here’s how to take professional-quality shots using only your phone.
Use Natural Lighting – Instead of using harsh indoor lighting, snap images near a window or outside during daylight hours.
Shoot from multiple angles to capture the front, rear, details, and defects.
Model the Items – Clothes sell better when they are worn rather than just laid flat or hung. If you are unable to model them, consider using a mannequin or a well-styled flat lie.
Maintain Clean Backgrounds: Use a neutral wall, a plain bedsheet, or an aesthetically pleasing background. Keep everything neat.
Ensure Image Clarity – Make sure your photos are high-resolution and not fuzzy. If necessary, use editing applications to boost brightness and contrast.
Step 4. Writing Effective Product Descriptions
Product descriptions should be informative, entertaining, and search engine optimized.
Include essential details such as item name and brand.
Be detailed. “Vintage Levi’s 501 Jeans – Light Wash” Size & Fit – Mention both the listed size and how it fits. For example, “Size L, fits more like a Medium”.
Condition – Be honest about any defects (for example, “minor stain on sleeve, priced accordingly”).
Materials and features: Discuss the fabric kind, stretch, pockets, zippers, and so on.
Keywords and hashtags: Use relevant terms to increase search visibility. An example of a great list
Title: 1990s Vintage Harley-Davidson Graphic Tee – Black, Size L
This 90s Harley-Davidson tee has a big front logo and distressed vintage fading. Fits true to size, tagged as L.
Cotton is completely natural. Slight cracking on the print adds to the old feel. Ideal for y2k or biker-style outfits. Send me a direct message for bundle deals!”
Step 5. Pricing Your Items Competitively
Setting the correct pricing improves your chances of making a transaction.
01. Search for similar listings.
Check to see what other sellers are charging for the same or similar items in order to remain competitively priced.
02. Include the Depop fees.
Depop charges a ten percent commission, plus PayPal fees. To avoid losing money, price your things wisely.
03. Leave room for bargaining.
Buyers prefer bargaining, so set your price somewhat higher than your target to give yourself a little flexibility.
04. Provide bundle deals.
Encourage larger purchases by providing discounts on several items, such as “Buy 2, Get 10% Off.”
Step 6. Promoting Your Listings & Increasing Sales
Visibility is critical on Depop. Here’s how to successfully market your shop:
Ways to Increase Your Listings
Refresh Your Listings – Make regular edits and re-uploads to keep items at the top of search results.
Engage with the Community: Follow related shops, like and comment on posts, and communicate with potential buyers.
Promote on Social Media: Use Instagram, TikTok, and Pinterest to showcase your merchandise.
Run Sales and Freebies – Offering discounts, flash sales, or freebies will entice more customers.
Use Depop’s “Boost” Feature: Depop’s paid boost service can help you promote your best-selling items on occasion.
Step 7. Efficient Order Management and Shipping
Best Order Fulfillment Practices: Enable Instant Buy – Allow clients to make purchases without waiting for discussions.
Pack Orders Neatly – Use eco-friendly packaging, including a thank-you letter, and ensure that everything is folded correctly.
Ship quickly – Buyers prefer timely delivery, therefore aim to ship within 1-2 business days.
Use Tracked Shipping: Always provide tracking information to avoid conflicts.
Step 8. Providing Excellent Customer Services
A positive client experience generates positive reviews, which boosts your store’s reputation.
How to give good customer service.
Respond to messages promptly – Respond to buyer inquiries promptly and professionally.
Handle Complaints Gracefully – If a complaint is made, offer a solution (part refund, return, etc.). to retain good connections.
Encourage Reviews – Ask satisfied customers to submit feedback.
Conclusion
Running a successful Depop shop requires effort, but with high-quality merchandise, excellent photographs, and active promotion, you can transform your store into a profitable business.
Maintain consistency, adjust to trends, and always prioritize customer pleasure.